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More Than Social Podcast


May 11, 2023

Learn how to get more TikTok followers fast using Mike Draper's secret strategy.

In this episode, we sit down with Mike Draper, a TikTok influencer with over 500K followers, to discuss the best practices for using TikTok as a powerful tool for business growth.

He shares a bit about his journey of becoming a successful TikTok influencer and how he leverages his platform to connect with his audience and grow his brand.

We talk about the business perspective of TikTok and how to show up on the platform in a way that attracts potential customers and clients.

Mike shares his insights on the type of content that performs well on TikTok and how to tailor your content to your audience's interests.

Mike Draper, the former SWAT police officer and Air Force vet turned viral content creator, is quickly gaining the world's attention and taking the online business world by storm. From corporations and C-Suite to entrepreneurs and independents, Mike’s brilliant MBA mind is taking true social strategy to the masses and helping everyone go viral. 

With a background in real estate and mortgages, numbers are his forte. Mixing that with his research, study of the social craft and trial and error of building a social channel for singles and dating life with hilarious wholesome dad content, as a dad to amazing Ellie, age 7, he’s built over 700k organic followers and cracked the code on how to make content in any industry go viral. It’s not luck, it’s a strategy, and Mike can prove it. 

If you want to win, this TikTok king has the path for you. And don’t let social humour fool you; this man is all business brilliance and will show you how personality, persistence and his proven systems are the keys to winning and monetizing on social media. 

If you're looking to take your business to the next level with TikTok, then this episode is a must-listen!
 
We talk about: 
  • [0:00] Intro
  • [1:45] How Mike became a TikTok Influencer
  • [3:30] How to show up on TikTok from a business perspective
  • [6:15] What type of content should you put on TikTok?
  • [9:10] Creating content for TikTok vs. Instagram
  • [11:35] Mike's posting strategy for new TikTokers
  • [13:50] How to use hashtags on TikTok
  • [17:00] Should you post at a specific time of day
  • [20:25] Is it bad for the TikTok algorithm to schedule posts?
  • [20:55] Tips for using TikTok as a lead generation tool
  • [24:15] Mike's recommended posting strategy once your account starts growing
  • [30:05] Mike's advice for entrepreneurs
 
Resources mentioned in this episode:
  • Spotlight Theory: https://spotlighttheory.lisaanne.ca/ 
  • Lisa's Masterclass: https://masterclass.lisaanne.ca/
  • Team Engage training systems for executive teams and staff development are unprecedented in the marketplace. Turn down turnover, build your humans and accelerate their performance… results are eminent; this is what it’s all about! - www.teamengage.com 

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